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Forks over Knives screening a resounding success

Friday, January 21st, 2011

Last night Liberation BC presented a free screening of Forks over Knives to a packed room of 300 people. The screening was co-sponsored by the Vancouver Public Library.

Robert Cheeke flew up from the US to introduce the film and answer questions after.

For those who missed this screening, the film will be in theatres in late March or early April. Our screening is one of the last of the pre-screenings around North America. Be sure to go see it in the theatre when it comes out. A strong showing at the box office will mean getting the film into more theatres in more cities around the country.

Screenings of films like this are an important way to reach many people with information that can change behaviours. Films are one of the most powerful tools that activists have available.

The line of people, stretching up the stairs to the door of the VPL.

Pre-show line-up, stretching up the stairs to the door of the VPL

The empty room

The empty room

The full room

The full room

Robert Cheeke answering questions

Robert Cheeke answering questions

We are working on planning future screenings of other films. Are there any films that you would like to see screened?

Film screening: changing hearts and minds

Wednesday, February 10th, 2010

The Eyes Wide Open Film Screening Series kicked off last Saturday with Earthlings.

In the next couple of months, Liberation BC will be screening two other films:  Fowl Play, a documentary about the egg industry; and Meat the Truth, a documentary about the environmental impact of meat consumption.

If the series proves to be successful and funding is available, we will continue to screen films throughout the year.  Though we’ve never screened films in the past, we’ve always found video to be extremely powerful in reaching out to the public.   In my experience, you can argue until you are blue in the face about animal suffering without any impact but the moment you show video footage of that suffering, it is immediately understood. This is why we always had a television with us when we did any outreach work on the streets.

150 people came to the Earthlings screening.  The room we rented at the public library had a capacity for 130 people but we managed to fit everyone into the room.

Earthlings DVD

Earthlings, as those who have seen it will know, is not a particularly easy film to watch from beginning to end. It impressed and surprised me how many people did stick it out to the bitter end.  Only about 20 people left in the middle of the film. For the 130 who stayed, I admire their courage and commitment to the truth no matter how ugly it may be.

After the film finished we had an open Q&A session.  One woman wanted to know how we could get this film shown to meat-eaters as she assumed that everyone in the room was vegetarian like herself.  In response to this question, we did a quick survey of the room and discovered about half of the people there were not vegetarians.  We put a lot of effort into promoting this screening outside of the animal rights community and so I was pleased that so many of the general public did show up to the screening.

At the Q&A, some people wanted to know where to buy “humane meat”, some wanted to know what vegetarians ate and some wanted to justify omnivorism.  It was interesting to hear the debate focusing solely on eating animals when the film was clearly divided into four segments: pets, food,fashion, entertainment and science.

Could this be an indication that people are becoming aware and distrustful about the practices of the food industry?  Whatever the reason, it’s nice to see people questioning the food on their plates.

We handed out comment cards and received close to 80 of them back.  The majority of the people commented that they had not previously seen Earthlings and had learned something new from the film.

We are hoping these films will provide a platform for people to start talking and thinking about issues concerning animals.  Unlike advertising for KFC and McDonald’s, information about animal cruelty is not just going to jump out at people wherever they go.  But we can try to make the information more easily accessible by keeping these screenings free and at a central location.

In order to pay for the space, and not charge admissions, we rely on your donations.  If you think these screenings are valuable, please consider making a contribution to Liberation BC.

Reading from the past week

Thursday, November 12th, 2009

Here, in no particular order (except possibly accidentally chronological) is a highlight of some of the articles I’ve read around the internet this past week. There’s a lot about Eating Animals, which I imagine will be in the news (especially animal rights news) for some time yet to come (right now it’s #49 on Amazon.ca, #51 on Amazon.com, and #14 on the NYT hardcover nonfiction bestseller list).

Enjoy!

Change.org Animal Rights Blog: Jonathan Safran Foer and Eating and Killing Animals

Vegan Soapbox: Where Jonathan Safran Foer Gets It Wrong

Vegan.com: Wall to Wall Eating Animals Coverage

The Discerning Brute: Ginnifer Goodwin stars in PSAs for Farm Sanctuary, produced by Joshua Katcher

V for Vegan: Intersectionality ‘Round the Interwebs, No. 11: Battered, Bruised & Consumed

Change.org Animal Rights Blog: The Underestimated Compassion and Understanding of Children

Huffington Post: Children’s Health And The Meat Industry

LA Times: Healthy Vegetarian Kids

Digging through the Dirt: Pigs to Get Swine-Flu Vaccine

Peta University of Utah Lab Investigation (troubling treatment of research animals, including animals purchased from local shelters.)

Animal Person: On Not Eating Animals

Animal Blawg: The Pig, The CAFO, & The Flu (Links to some great stories about pigs, plus the cutest pig picture you’ve ever seen.)

Peter Fricker: Pharmaceutical cruelty in your ham sandwich

Animal Person: On Peaceable Kingdom, Part Deux

Important but Flawed: A Review of Food, Inc.

Monday, July 13th, 2009

Food, Inc. is not a vegan movie. Far from it. It does many things wrong but does a lot right.

First, what does it do right?

Food, Inc. is the most mainstream movie we’ve had dealing with issues of industrial agriculture and food. While there are many films dealing with these subjects, Food, Inc. actually has the potential to be seen by millions of people.

For the footage of “conventional” chicken sheds alone, this movie is to be appreciated. The one farmer who was willing to show her chicken houses to the filmmakers lost her contract with one of the large chicken processors. There is footage of her chickens, grown so big so quickly that they can barely walk. They can take two or three steps and then collapse to the floor, which is strewn with dirty sawdust, feather, chicken feces, and dead chickens. Gathering up the dead chickens, the farmer piles them to dispose of the bodies. She has to do this every day because many of the chickens’ bodies can’t handle the massive growth.

Chickens in a massive chicken shed

Chickens in a massive chicken shed

One shot still haunts me: a chicken, collapsed on his back, bleeding, breathing in heaving gasps. He is about to die because his body has turned on him. His chest muscles are crushing his internal organs.

The result of chicken breeding

The result of chicken breeding

Pig farms in the south that have been flooded, their manure lagoons flowing into the river and on into the ocean. Downer cattle being pushed into slaughterhouses with forklifts. Feedlots that extend as far as the horizon, cattle standing ankle deep in their own shit. A cow fitted with a valve so that we can see into her stomach. Even the shots of the “nice” slaughter of chickens elicited gasps from the audience as they bled out.

Feedlot beef

Feedlot beef

There is a real message in the film that animals should not be treated as machines or production units, but are, in the words of Joel Salatin, “critters”. They have wants and needs and thwarting those is not healthy for them or for us.

So, what wasn’t good?

The film posits a humane sort of animal farming as a solution to these problems. Using Polyface farms (familiar to those of you who have read Michael Pollan’s Omnivore’s Dilema) as the paragon of good farming, the filmmakers make a case that animals can be farmed in a healthy fashion that is good for us and for them. But, they leave out many facts about even this farm. While they are able to slaughter chickens on the farm (a process which is also not pretty and certainly not “nice” for the chickens who get inverted and their necks cut open), they do not slaughter the pigs, cattle, or rabbits on the farm. They have to go to a slaughterhouse just like any other farm. The animals are still transported and killed just the same way as their cousins on industrial farms. There is no such thing as “humane” slaughter.

Really respecting the wants and needs of the animals would preclude killing them for our desires.

They also don’t mention that the chickens grow to slaughter size in about the same amount of time as the chickens on industrial farms. These are the same kinds of chickens – and they don’t show the chickens who are kept indoors with the rabbits. You can read more about that in Omnivore’s Dilema.

But, what is most troubling about the film is the lack of real solution to the problem. They do not suggest any reduction of consumption. The final message is to go out and shop (as long as it’s organic). It’s almost as if the film were made by Whole Foods. In fact, it really felt like an ad for Stonyfield Farms. I suppose some of this endorsement of massive consumption is needed to appeal to the audience the film is trying to reach. I’d accept that, but it still felt like too much of an endorsement.

I’m not the only one who has a similar criticism of Food, Inc.

The film’s website suggests eating vegetarian one day per week, but this idea is not mentioned even once in the film itself. And there is no information about how much land and resources are used by organic animal farming in the film.

While the film has these deep and troubling flaws, leaving out vital information that could help us make important decisions about our consumption habits, it can (and likely will) prompt many people to begin seeking out more information about these issues. For this reason the film is important.

So, go and see it. But take along a stack of Even If You Like Meat and give them out to people as they leave. Fill the gaps left by the film.